Shoreline is a Redwood City, CA-based developer of an operational automated platform designed to mitigate technical issues before creating widespread solutions. The company’s platform automates scanning for known problems and performing mitigation, orchestrates across clouds and on-premises, providing equivalent service across all machines, and integrates with any command-line interface, Linux command, or shell and python scripts without requiring any rewrites, enabling technical operators to reduce tickets and improve availability.
Shoreline was funded $35 million funding Series B led by Insight Partners with participation from Dawn Capital and other strategic angel investors. The new grant allows the company to grow the team and its mission to help customers enhance availability, reduce toil, and free up time for engineers to create.
The company has created Jupyter-style notebooks to document and automate the response to common problems for a given solutions, providing step-by-step instructions for solving an issue while automating the response whenever possible. The objective is to help relieve the stress of reacting at the moment.
Gupta said the SRE function is growing exponentially to keep up with the increasing need to solve system problems as they happen. Still, he said that simply throwing bodies at the problem is not a sustainable approach.
Louis-Philippe Kronek, GM, Dataiku Online, said they use Shoreline to reduce manual work and improve the reliability of our cloud infrastructure that helps any company harness the power of Everyday AI. They estimate that Shoreline has saved one engineer ten days of work a month and expect the value to grow as Dataiku Online does. Shoreline makes their engineers make solutions to more effective and allows them to spend more time doing what they love — building, coding, and producing results.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
If you have a unique idea that you think can turn into a business startup, you should get ready to do some preparation before you take it to investors. When you present your idea, which might just be in a prototype form, to an investor, you have to be well-prepared to be scrutinized. Quite understandably, investors are always keen to know where their money is going.
They want to have full details of where you will use their money and what return their investment will generate. In order to answer their piercing questions, you have to be on top of your game, know the costs that are associated with your startup, and create ways to justify them.
Getting into the Depths of Startup Costs
You have to create a list of everything that’s going to require money to start your business. How much money you ask for from the investors also depends on what stage your startup is at. Sometimes, your business is running on a micro-level and you need money to expand it. At other times, all you have is a unique idea and possibly a prototype that proves the practical application of the concept but no money to go into production. In either case, your knowledge of the many startup costs helps you get the right investment and decides the fate of your startup.
Here is a list of the major startup costs.
Office Space, Furniture and Supplies
If you are going to have a physical location, you will need cash to arrange an office and everything that goes inside it. You can buy or rent office space. It is a pure expense when you rent it, unless you prepay a lump sum lease. Office furniture will include desks, cabinets, wooden cabins, paper, pencils, etc. These are all expenses and while some of them become your asset too, they are not the best assets you can rely on to get loans.
Professional Fees
Hiring professionals has its benefits, but you have to pay their fees and count them as expense. You will need lawyers and accountants to help you with various tax laws, zoning laws, business structuring, and any other legal matters that can arise when starting a business. If there is one thing that you can be sure of, it is that these professionals are not cheap.
Marketing, Advertising and Promotion
Marketing and advertising are the processes that don’t stop for as long as the business lives. More importantly, they start well before a business even comes into existence. Your marketing and advertising expenses will include the following and much more.
Brochures, leaflets, flyers, flexes, etc.
Cable advertisements, infomercials, etc.
Digital marketing e.g. SEO, PPC, email marketing, etc.
Giveaways, gifts for customers, special discounts for first timers, etc.
Your website, blog, social media pages and campaigns, etc.
In the beginning, you have to consider taking advantage of the marketing methods that are affordable yet highly productive.
Equipment
Your office furniture and supplies aren’t necessarily business equipment. Business equipment means anything that’s an integral part of your business. For example, if you are opening a restaurant then a fryer, boiler, smoke machine, microwave, etc. will be your equipment. If you are starting a gymnasium, the bench in the waiting area is not your equipment, but the elliptical machines, treadmills, rowing machines, etc. are part of your equipment.
Inventory Costs
If you are a product-selling business, you need inventory right from day one. You will have to do a lot of calculation and forecasting to come up with the right size of inventory that you will start with. You don’t want to commit too much and have excessive inventory due to the fear of spoilage. On the other hand, having too little means you will have to send your customers home or to your competitors. Investors love to ask inventory-related questions. You will always have to prove to the investors why you are producing as much inventory as you have planned to produce.
Salaries
You need workers right from the first day of your business. You cannot afford to pay your employees too much right from the beginning even if they are specialists in their fields. Your investors will not like the fact that you are paying your employees generously when your business has not even lifted off the ground. Hire your talent sensibly and after proper scrutiny to get the most out of every employee.
Taxes and Insurance
Not everything you earn can go right in your pocket. You have to pay taxes on your business property, sales, and income. Furthermore, you need proper protection for your business against lawsuits. The most important insurance covers for businesses include product liability insurance, property insurance, vehicle insurance, workers’ compensation insurance, etc.
Traveling
If the nature of your business requires you or your employees to travel, you have to factor in those costs as well. However, you should be happy to know that most of the business-related traveling expenses can be claimed as deductions. But because that money goes out of your business account, you have to calculate it among expenses too.
Cash Reserve
In addition to all the expenses stated above, you need the right size of cash reserve. Cash reserve is the money you set aside to finance your business without getting loans from banks. You take this money out of your net profit and set it aside for business expansion or to fulfill large orders. Additionally, you have to have at least six months of backup for your business to run smoothly when sales are low and profit margins are thin at the initial startup phase.
Approaching Your Investors
Now that you have a list of every expense that will come in your way at the time of starting your business, it is time you come up with a number and approach your investors. You have to be good with numbers when you stand in front of your investors. If math is not your strength, hire someone to be with you to help you answer cost-related questions from investors. Your accurate calculation and cost analysis increase your chances of impressing investors and compelling them to invest.
Calculate your startup costs and note them down because doing so will help you win over the investors and also show the transparency of your business plan. Also, it is important that you trust your calculations and avoid going back and forth on your investment demands. Asking for more or less than what you have calculated will get you in trouble down the road. Having too much will lure you into overspending, and bury you under a mountain of debt. Having too little will shrink your cash flow, which will choke your business as a result.
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Biopharmaceutical company Nitrome Biosciences in San Francisco, CA, developing a platform around a newly identified class of enzymes to target Parkinson’s disease and other age-related disorders.
In development, the therapies will target these enzymes and potentially help slow or halt the progression of diseases such as Parkinson’s while the initial focus is on Parkinson’s disease, the company target to expand its proprietary platform to include other disease indications.
The Series A financing has closed of $38 million funded co-led by Sofinnova Partners and AbbVie Ventures. AbbVie’s corporate strategic venture capital arm, with further participation from the Dementia Discovery Fund, Mission Bay Capital, and Alexandria Venture Investments and some strategic angel investors.
The financing planned to support the advancement of Nitrome’s lead program targeting Parkinson’s Disease toward human clinical proof of hypothesis studies and to explore the execution of the company’s platform technology in other age-related disorders. Because globally have Parkinson’s disease is around 7 million to 10 million individuals and some 1 million in the United States.
Conducted by Doctor Irene Griswold-Prenner, Ph.D., Founder, CEO, and CSO, Nitrome Biosciences is a platform company developing drugs against a newly identified class of enzymes called Nitrases, initially targeting Parkinson’s disease.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
Ordermark was funded $120 million series C round funding. The funding was led by prominent technology investor SoftBank Vision Fund, joined by returning investor Act One Ventures and strategic angel investors. The grant will use to help more restaurants transition to online ordering during the pandemic and beyond.
The company’s software consolidates incoming orders from multiple platforms and sends them to a single printer. Ordermark also operates a company called Nextbite, a portfolio of 15 readymade virtual brands such as CraveBurger, Firebelly Wings, and HotBox by Wiz, a collaboration with rapper Wiz Khalifa. Restaurants can offer these delivery-only brands out of existing kitchens, opening up additional revenue streams.
Jeff Housenbold, the Managing Partner at SoftBank Investment Advisers, said. They believe Ordermark is a leading technology platform and innovative virtual restaurant concepts transform the restaurant industry. And they are excited to support their mission to help independent restaurants optimize online ordering and generate incremental revenue from under-utilized kitchens.
The rise of ghost kitchens and virtual restaurants, often referred to as the 3rd wave of food delivery, have paved the way for a broader addressable market for online food delivery.
The statement of Alex Canter, the chief executive officer behind Ordermark 2020, has been a tough year for restaurants. That’s why they are focus on providing products and services to help keep their doors open. This funding allows them to offer more restaurants with innovative ways to reach more consumers.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
Popchew is a startup company based in New York City. This company is an operator of a food plug-and-play platform intended to build, launch, and grow brands nationally in just weeks. The company’s platform has built products at food delivery applications and worked with casual restaurants, enabling creators to launch food brands.
Popchew was funded $3.6 million, led by Long Journey Ventures with Anti Fund, Flybridge, the Uber Alumni Syndicate, WndrCoand, a group of angel investors. The funds’ infusion will help the company launch a new digitally native food brand each month with creators.
This startup company founded in 2021 by Rushir Parikh and Nick Sopchak. In the company’s first six months, established two trademarks, Bitcoin Pizza with investor Anthony “Pomp” Pompliano and Wing SZN, collaborating with YouTuber Zias. They are known for delivery through third-party apps and the Popchew website.
The concept for the company derived from Parikh’s childhood growing up working at his uncle’s restaurant and Sopchak’s background in the hospitality industry. They sensed the food was fun and could open the food delivery market to help creators expand their brand, connect with fans and create a new revenue stream.
To support creators in establishing a new revenue stream, Popchew taps into restaurants’ new capability and helps them make a new revenue stream and optimize it. With more than 600,000 restaurants in the U.S., Popchew’s brands can resume expanding their reach without changing restaurants’ existing operations.
Popchew’s brands are already public in dozens of cities across the U.S., including New York, Chicago, Atlanta, Austin, Denver, Las Vegas, and Los Angeles.
Paul, an investor through Anti Fund said, food is a new vertical for creators, and it’s vital to both partners and invest in a team that understands the audience and technology to deliver a great experience. Popchew is a scalable key that will open new opportunities for creators to engage with their fans everywhere.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
Fast Break Labs is a startup based in San Francisco, CA. The company is a developer of blockchain-based basketball games and experiences platforms intended to empower people to create the future of sports, gaming, and entertainment. Fast Break Lab offers a gaming platform, competitive compensation, company equity, and benefits, allowing users to own teams of fictional non-fungible tokens (NFT) athletes to compete in simulated games, tournaments, and leagues for crypto prices.
Fast Break Lab was funded $6 million led by Patron with participation from Pantera Capital. Additional participants in the early round include Collab+Currency, Solana Ventures, South Park Commons, and Angel investors Brooklyn Nets. The new funding plans to use for the growth team and both the development and deployment of the VBA.
Established in late 2021 by Charles Du and John Wu, Fast Break Labs is the brainchild of the ex-Meta teammate’s longtime habit with sports and gaming. As the imagination basketball fanatics envisioned the theoretical decisions they’d make as professional team owners, the idea for Fast Break Labs and its first product, the Virtual Basketball Association (VBA), was born. Du and Wu quickly created a talented roster, including several experts who have competed in the former’s dream basketball league for almost a decade.
The new game allows basketball fans to strategize as general managers of their virtual teams and compete for rewards via pretend games. Users create rosters by drafting and trading collectible, fictional athletes with unique attributes and skill levels. The VBA integrates traditional fantasy sports UI with web3 technology to make the game available and intuitive. Aspiring GMs also can bridge the real and digital worlds and craft original storylines for their VBA players.
Du said they are creating a sports game that offers all basketball fans an opportunity to have an actual ownership experience. They are mainly focused on making a new and fun experience. However, it was also important to give power back to gamers by allowing them to shape the game’s direction and accrue the economic benefits.
Paul Veradittakit, partner at Pantera Capital said, they are proud to support Fast Break Labs and its vision to democratize the ownership, control, and economics of sports gaming. Also, they are excited to see this group continue to elevate engagement across the intersection of collectibles, sports, and gaming on the blockchain.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
Telgorithm cloud communications technology startup based in Los Angeles, CA. Their messaging platform is intended to simplify business communication and compliance for vertical SaaS companies. The company uses an A2P (application-to-person) compliant application to fulfill clients’ messaging services needs without disruption, enabling the clients to get guaranteed deliverability and higher messaging throughput.
Telgorithm was funded $3.8M led by Bonfire Ventures with Daher Capital, Amplify.LA, other structural angel investors, and I2BF. Fresh seed funding will support the California-based tech startup addressing the exploding need from SaaS verticals to construct messaging services into their software applications.
Today, Telgorithm delivers hosted messaging services that let SaaS providers bring text messaging to their essence for an Application to Person (A2P) messaging via a standard 10-digit-long code (10DLC) and toll-free telephone numbers.
Jim Andelman, the managing director of Bonfire Ventures, said, Telgorithm enables SaaS vendors to deliver more importance to their end customers and drive superior business performance. It’s a huge market opportunity. They love that the founders previously worked together and brought very similar products to market for the exact use-case, so here is simply off the charts. They are very excited to be supporting Telgorithm and these founders as the company grows.
Alter spent nearly five years as the head of ServiceTitan’s telecommunications division and worked as director of telecommunications for SignalWire. In the last few years, mobile operators insisted that commercial messaging move from P2P to A2P because the volume completed it difficult for carriers to protect their end-users from unwanted messages.
Co-Founder and COO Mason Zheng, a veteran business processes consultant and former manager for ServiceTitan, and other top organizations said. Telgorithm’s platform aims to race up a product manager’s go-to-market journey by getting a new level of attainability to SaaS verticals looking to offer telecom features that can easily be integrated into their core applications.
Telgorithm’s objective is to launch a voice product to help SaaS providers accelerate their go-to-market journey across the communication stack. As a result, product managers aren’t spending 12-18 months figuring out the building blocks to get a product to market.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
Sekr startup company based in San Diego, CA. This travel app with the most significant national database of free and dispersed campsites demonstrates growth in the booming industry.
Sekr was funded $2.25 million led by Storyteller Overland, Backstage Capital, Techstars, Ad Astra Ventures, Crescent Ridge Ventures, and angel investor Andy Ballester, co-founder of GoFundMe. The new funding will empower people to pursue a connection with the outdoors and its communities. Also, to grow Sēkr’s reservable inventory and its community initiatives, including its alliance called Project Respect Outdoors, aims to unite women and minorities to take scalable action to evolve the outdoor industry into a more inclusive space.
In 2017, Sekr’s co-founders, Breanne Acio (CEO) and Jess Shisler (COO), we’re peeking for a better way to explore our new camping locations. First, the two traveled along with their partners in their camper vans, embracing the so-called van life lifestyle. But they shortly learned it was hard to find safe places to camp and people to connect with while on the road. Plus, they both wanted a more straightforward method to discover campgrounds with the same services they required — whether that was shower facilities, bathrooms, overnight parking for vans, access to water, or free Wi-Fi.
Acio said trip planning is the number one problem for anyone going outdoors. If you would like to book a hotel or travel someplace, you’d have to call hotels individually. There’s no online website or availability. Some of these challenges weren’t just annoyances; they complicated the reality of living and working while on the road.
In the Sēkr app, you can explore campsites across the U.S., filter them by conveniences and services, save favorites, and network with others via social features. Its listings are created by public data warehouses from the government and other databases, enhanced with crowdsourced information. Sēkr’s team of ambassadors will explore areas, verify details, and take photographs to share with the community, as do the app’s members.
Now, the company is working on adding more additional reservable inventory straight to Sēkr by digitizing and aggregating campgrounds and campsites, going from private lands to campgrounds. This work is even in the early stages, though.
Jeffrey Hunter said the CEO at Storyteller Overland and lead investor of Sekr’s funding round. The camping drive is one of the only hospitality verticals yet to embrace technology successfully. As a result, Sekr grabbed the opportunity to digitize campsite inventory at scale, changing the outdoor planning procedure from a frustrating circle of hours of failed Google searches into something consumers can do by themselves. As a result, they believe the Sekr team is uniquely positioned to have the most significant effect and impact on the outdoor travel planning experience for the nearly three-fourths of Americans who experience outdoor travel yearly.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
Cure Health is based in New York City. The company is an operator of a health information exchange and telemedicine platform intended to help improve healthcare quality. The platform facilitates frictionless patient care between hospital systems. It surrounds post-acute facilities, accelerates reimbursements, automates charts to the bill, and enables identification, documentation, and tracking of patient diagnosis and outcomes, enabling healthcare systems and skilled nursing facilities to optimize staff allocation and reduce read missions and bill for off-site acute care and monitoring.
Cure Health was funded $12 million led by Morningside Ventures with participation from Alumni Ventures and Recover-Care Healthcare and returning investors Lightspeed Venture Partners. In addition, IDEO, Inflect Health, Correlation Ventures, Rosecliff Venture Partners, Kapor Capital, WTI, and angel investor Ben Jealous. The company plans to employ the new funding is to scale nationwide.
The company delivers an award-winning care enablement platform that allows patients and providers to connect beyond the four walls of a facility. Curve, which now partners with more than 24 facilities, has a presence in Minnesota, New York, California, and Massachusetts.
Curve Health’s platform improves patient outcomes by providing more personalized care for patients and residents. Patients connected from their rooms directly with remote physicians through a tablet, allowing bedside nursing staff to execute treatment plans. Higher visibility on the individual is made available through integrations with electronic health records and diagnostics. Additionally, business intelligence analytics enable care facilities to improve staffing allocation, and innovative billing features provide appropriate reimbursement for small provider groups.
Rob MacNaughton, Curve’s CEO said, they’re seeing tremendous interest and quickly growing demand for remote care options in care facilities across the country. With this investment, they’ll scale even more rapidly, particularly as the post-acute space shifts toward value-based care. They are excited to partner with providers looking to thrive in value-based models and, more importantly, deliver better models of care to seniors nationwide.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
The Vets is a startup business based in Wilmington, Delaware. The company provides pet care services to focus on pet well-being and comfort. The Vets services use technology and offer wellness exams, home lab tests, vaccinations, microchipping, dental care, and surgeries and provide pets and pet owners with medicines, enabling customers and pets both to have a positive experience.
The Vets was funded $40 million, led by Target Global, PICO Venture Partners, Bolt Ventures, and other strategic angel investors. With this new investment, the company will prioritize extending its veterinarian recruitment across the country. The Vets currently serves in Miami, Tampa, Dallas, Austin, Houston, Portland, Seattle, Las Vegas, and Denver and announcing New York City’s launch today.
The startup also strives to manage the growing problem of burnout among veterinarians. To do so, The Vets promotes a four-day workweek and a daily appointment limit for veterinarians to ensure that they aren’t overworked.
Bringing pet healthcare into the house not only allows the veterinarian to create stronger connections with pets and the owners, but the pet is also comfy in a stress-free surrounding. The top causes that pet owners avoid or delay their visiting to the vet clinic are the stress of carting their pet, restrictive pet carriers, and crowded waiting rooms. In addition, the added pressure on a pet can generate incorrect vitals during the health assessment, which sets them at risk for the veterinarians overlooking or misdiagnosing possible illnesses. Pet parents can leverage online booking for approvingly personalized, at-home veterinary visits on their own time, which stops the added stress and anxiety of bringing a pet in for an in-person appointment.
The Vets give an added layer of at-home comfort, and they aren’t lacking in the technical domain – visits feature full diagnostics, including blood workup and capturing vitals. In addition, aggregating data from these comprehensive care visits across the nation allows for more accurate diagnoses and healthcare predictions and analysis of possible trends by breed.
Shmuel Chafets, Chairman at The Vets, said they energized by their willingness to challenge the pet care industry and build a consumer brand. That would bring actual value to veterinarians and owners by addressing the problem head-on.
By: K. Tagura
Author statement:
Funded.com is the leading platform for accredited investors network worldwide. We monitor and provide updates on important funding events. Angel Investors and Venture Funding can be a key growth for a startup or existing business. Whether it is a first, second or third round financing having a strategic alliance with an Angel Investor or Venture Capital financing can propel a business to the next level and give the competitive edge.
